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February 9

[Green Connection #17] Binishells, Last Day of Early-Bird Spots of Green Interiors Day and Simplicity

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Robert Downey Jr.’s House Built Quickly With Inflatable Technology

A few weeks ago, we shared some content on Instagram that captured the imagination of many of you and caught the attention of essential people worldwide: Robert Downey Jr.’s inflatable house, an innovation that redefines the concept of residential construction.

The excitement and curiosity it aroused were immense, and today, I want to delve a little deeper into this fascinating story.

Imagine a house being built not in months but in hours, through a process as innovative as it seems taken out of a science fiction movie. The concept behind Downey Jr.’s house is simple but revolutionary.

The “Binishells”, as they are called, start as giant balloons that, when inflated, shape the house’s structure. This skeleton is then coated with rebar, creating an armor that looks more like a sculpture than part of a house.

Next, the concrete is sprayed over this entire structure, solidifying it to form the robust shell of the residence.

The result? A house with superior insulation, durability, and, surprisingly, a reduced environmental impact – despite much more efficient embedded carbon solutions. After the concrete cures, the balloon is carefully deflated, revealing the spacious interior ready to be transformed into a home.

But the real magic happens in the final touch: the decoration and finishes transform this structure into something beyond a house; it becomes a work of art, combining futuristic elements with a rustic charm reminiscent of the Flintstones’ caves or the futuristic house of the Jetsons.

The Binishells represent more than houses; they symbolize a revolution in construction, offering solutions for low-cost housing, schools, military bases, and even refugee shelters.

With nearly 1,600 Binishells erected in 23 countries, Dante Binney’s vision is a legacy that continues to inspire and challenge the boundaries of what is possible in architecture and construction.

Today is the Last Day of Early Bird Spots! Secure your Ticket for Green Interiors Day

Today is the last chance to secure your spot at the event defining the future of sustainable architecture and interior design.

The Green Interiors Day is ready to open its doors to a world of innovation, and you won’t want to miss out.

Why is this your last chance?

  • End of Batch 1: Sales for the first batch end today. This is your final opportunity to guarantee access with the special price and all the incredible bonuses.
  • Connection with Industry Leaders: Learn directly from Filipe Boni, Sami Meira, and special guests at an event that precedes Expo-Revestir.
  • Professional Advancement: Discover how sustainability and technology can transform your work and position you ahead in the market.
  • Exclusive Networking and Happy Hour: Connect with professionals from all around the globe.

Crucial Details:

  • Deadline: Today!
  • Event Location: Meliá Milano, Milan – SP.
  • Day: April 15th, 2024, from 9 AM to 6 PM.

Immediate Action Required!

Click here to secure your spot now – don’t leave it for later. Places are limited, and time is running out.

We are available for any questions or additional information. Don’t miss this unique opportunity to be part of the change you want to see in the design world.

From Simplicity to Global Impact. And What’s Your Journey?

Today, I would like to share with you an image that, at first glance, might seem like a simple, disorganized space, but for me, it is a powerful symbol of origins and possibilities.

This place was the cradle of UGREEN, the setting behind our first big step: the LEED Green Associate course recording in the Portuguese language.

It is in this modest environment you see in the photo where the magic began. A small corner borrowed from my mother-in-law became the makeshift studio where, with a chroma-critical background and a massive dose of faith, I started what would be the foundation stone of UGREEN.

I remember that time with a mix of nostalgia and admiration. After deciding to leave a stable job and a fantastic apartment in front of the beach in Balneário Camboriú, a true paradisiacal refuge, I embarked on this adventure with determination and uncertainty.

But inside me, there was an inexhaustible flame, a desire to build something that could touch people’s lives and contribute to a more sustainable world.

The LEED Green Associate course was the beginning of everything, a seed that sprouted and blossomed thanks to the fertile ground of curiosity and the commitment of our students. The success of this course on the UGREEN platform exceeded my most optimistic expectations, transformed lives, and spurred us on to continue growing, expanding our vision, and reaching a global community.

Reflecting on how UGREEN has evolved since those early days is fascinating. The truth is that every step of this journey was essential. Not just the triumphs but also the challenges, uncertainties, and sacrifices. At 34 years old, when I started UGREEN, I was giving up a certain level of comfort and security, but what I gained was immeasurably greater: purpose and passion.

I want this message to resonate with you as a reminder that we should never underestimate or renounce our journeys. Each step, each choice, and each sacrifice are the bricks that build the fortress of our dreams and aspirations.

Where you are today is just a part of your narrative. Believing in yourself and the value of your journey strengthens the structure on which you will build your success.

If you find yourself in less favorable circumstances today, remember that it was precisely from such a place that UGREEN emerged. And, like the company, you have the potential to grow, evolve, and flourish in ways that may now seem distant but are within reach of those who persist.

UGREEN’s journey, from the initial recordings of the LEED Green Associate course to becoming a global influence, was marked by countless hours of work and numerous stories of overcoming.

What started as a solitary project without an office and a team is now an enterprise reaching thousands of people, uniting them under sustainability and quality education.

Looking back, what I see is not just a physical space but a monument to belief and human effort. And I’m not talking about my effort. I’m talking about ours. Because you believed in it and made that real.

I sincerely thank each of you, our community, our partners, and especially my mother-in-law, whose invaluable support made the first-course recordings a reality.

So, wherever you are, know that every step counts. Be thankful for where you started, and do not just dream but plan and work for where you want to go. What matters is not where you are today but how much you will strive to reach your goals.

UGREEN is a success story, but more than that, it is a collection of chapters of perseverance, belief, and vision. As you write your own story, remember that each chapter, even the humblest, is crucial to the narrative of your success.

Have a fantastic weekend!

Filipe Boni
Founder of UGREEN


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